Intimidating sports colors

Color psychology is a simple but very effective tool to create or enhance your image!

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For example, studies by Setchell, the Cambridge primate researcher, show that dominant male mandrills have increased red coloration in their faces and rumps.

Another study by other scientists shows that red plastic rings experimentally placed on the legs of male zebra finches increase the birds' dominance.

Have you ever wondered if the colors of the uniform have an influence on individual or team performance?

Or do you just brush that thought off as silly superstition?

Studies show that wearing the color red can actually put your team at a significant advantage for a number of psychological reasons.

By definition, color psychology is “the study of hues as determinant of human behavior.Another words, there is a specific psychological reaction to each color.Because these feelings are due to the physical effects of color on the body, everybody will have the same subconscious reaction, despite the fact that people have individual color likes and dislikes.In the arena of sports, the color red has been proven to put athletes at a distinct advantage.In 2005, sports psychologists Russell Hill and Robert Barton conducted a study examining the effect of the color red in 1v1 boxing, tae kwon do, Greco-Roman-wresting, and freestyle-wrestling matches in the 2004 Olympic Games.In each event, the Olympic staff randomly assigned red or blue clothing to each competitor.

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